Marketing AI Research & Advisory

Get the expert guidance and actionable insights marketers need to enhance productivity, improve performance, and create strategic advantage.

Stay Ahead of the Marketing AI Curve

From guidance to guidelines. From analysis to adoption. We help marketing leaders gain the clarity, confidence, and commitment they need to make smart, strategic decisions about AI — so they can get ahead and get results.

AI Accelerators

High-impact one-month programs that accelerate marketing AI adoption and upskill the entire team to use AI systems responsibly, effectively, and with the desired outcomes.

AI Advisory

Objective and actionable guidance Chief Marketing Officers and their teams need to embrace artificial intelligence for business impact.

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Essential insights and independent analysis for marketing leaders who want to make the best decisions about AI strategy and technology.

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ANA AI Use Case Compendium for Marketing - ANA collaborated with CognitivePath to produce the most comprehensive collection of marketing AI use cases and real world examples.

Discover Your Next Marketing AI Use Case

The Association of National Advertisers (ANA) collaborated with CognitivePath to produce their comprehensive guide to marketing AI use cases. Discover more than 80 fully-vetted use cases. Learn from nearly 50 real-world examples from brands putting them into action.

MORE FEATURED AI RESEARCH AND TOOLS

Female marketing executive reading the ANA Generative AI Playbook by CognitivePath

Tapping into the Power of Generative AI

CognitivePath partnered with the Association of National Advertisers (ANA) to author the definitive Generative AI playbook for their 50,000+ marketing members.
How to evaluate generative AI technology partners. 15 areas of inquiry. Free download.

Evaluating GenAI Technology Partners

Make informed GenAI technology decisions with this AI Pathfinder™ due diligence questionnaire. Download for free and customize for your use cases and requirements.

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